We see it all the time.
Homes for sale priced at $299,999, $349,999, $499,999.
This pricing psychology may work well in retail where the customer gets excited to only pay $399 for a TV, instead of $400.
But this same psychology doesn't work as well when it comes to selling houses. Just go to Realtor.com, or any home search site and look at how the pricing search is set up. It's in price band increments, typically $50,000-$100,000.
$300,000-$350,000? It doesn't get seen in the search results.
Not only that, but it just went to the top of the budget for the people that are searching from $250,000-$300,000. Meaning that it may take some stretching and negotiating for them to be able to afford it. Whereas, if it were priced at $300,000, it just might be the best deal for the person searching from $300,000-$350,000 - and well within their budget.
This is just ONE of the mistakes people can make when pricing their home to sell for the highest price.
That $1 could wind up costing thousands!
DFW Real Estate Market Updates
Home prices dipped 1.9% year over year, and there are more homes to choose from. Here's what September's numbers mean if you're buying or selling in Flower Mound.
DFW Real Estate Market Updates
Home prices across Dallas-Fort Worth dipped slightly, and fewer homes sold than a year ago. Here's what September's numbers mean for you.
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